Here's an older thread regarding the cathode bias resistor that you might find useful:
http://www.trinityamps.com/phpbb/viewtopic.php?t=1506150 is pretty standard for these.
As for the desired "crunch"...a lot of the signature 18 watt sound comes from pushing the PI and output tubes into sweet sounding distortion. Turning down the channel volume and cranking the gain, you will mainly be getting preamp distortion, which is probably what you are experiencing.
I have a 1974 clone (normal and tremolo channels) and I basically dime the volume and tone and use the guitar volume to clean it up. Is it loud?...yes, but its only when pushed wide open does the magic of the 18 watt really happen (at least in my opinion).
As mentioned above, another option is to install a VRM. This will scale your DC voltage down to as low as 10%, allowing you to crank the amp but keep the volume reasonable, and still get that awesome distortion out of the power tubes. I've installed these in several of my amps and it works pretty well until you go way down on the voltage (in my experience). Installation usually requires some DC blocking caps on the input to keep the scratchiness tamed down. Stephen sells a VRM kit that is pretty easy to install. This may be a good option for you.
I've also used a Mini-Mass as well as a Brake-lite attenuator for this amp, and feel the MiniMass is a little better at preserving the tone especially at low volumes.
As far as tweaking the amp for tone...IIRC there are some "tweaker's notes" on the layouts/schematics for how to change the tonal character of the amp that may be worth checking out.